"Perfume became the candle that illuminated memory so it could be relived, reworked, reshaped and tamed."
-- Maggie Mahboubian in Persia, Poetry and Perfume: My Journey Home
The other day when I was in the middle of my golf swing on No. 10 at Tolly, a heady scent wrapped itself around me and I was flown to my childhood as many moments, in forever formed frames, fleeted and filed past in a polychromatic procession. The whiff had come from an adjoining Madhavilata creeper , slung across an iron mesh by the side of the Tee box, much like the two we had in our house in Dhanbad - luxurious green foliages, entwined around the verandah drainpipes, joined at the top to hang like a green canopy interspersed with prints of white, pink, peach and red blossoms.
Smell unsheathes our individually experienced or episodic memories with greater sharpness and completeness than either sight, sound or even taste can. More than the percussive connect between the mother's heartbeat and the child's ears, it is the smell of close contact, probably due to breast feeding, which is a bigger bond. RD Burman's puja songs - Akash keno dakey, Aami boli tomaey dure thako, Chokhe chokhe kotha bolo - in themselves do not take you the full distance to the para puja pandal unless you have smelt the fragrance from the white and brown carpet of Harsingar ( or Shiuli ) or inhaled the dancing wisps of dhunno . More than the sight of your daughter's school pencils, it could be the scent of the fascinatingly twirly and curly wooden flakes coming out of the sharpener which delivers a stab of nostalgia - conjuring up images of your late Dad doing it for you in your Kindergarten days.
Anyone with a head cold will attest that food " tastes' different when the sense of smell is impaired. Infact, as human beings we possess the quality of 'retronasal' olfaction which sets us apart from all other animals. Okay, no need to honk, I will explain it. It is the ability to send back aromas from the back of our throat to the nose even as we chew food - other animals can smell only by sniffing. Talk to a tea taster, he will explain better. Scent goes in our food as well - especially as the Muslim influenced cuisine in North India uses up a lot of kewra jal, gulab gal, kesar and meethha attar. 80% of perfumes produced in Kannauj, the perfume capital of India, is actually is used up by the gutka and zarda manufacturers
To move on from one end of the alimentary canal to the other, smell has been found to have laxative qualities as well - a friend of mine would pavlovially feel the tenseness in the stomach when entering the bookshop and getting the gust of fresh book odour. This was probably due to the habit of reading books on the toilet seat. And even though out of politeness, or social correctness, people do not talk much about flatulence , the breaking of wind' at the wrong time and place have been occasions of shredding of reputations, levelling of accusations and counter -accusations, much consternation and ,quite often,mirth and jollity. The latest we now have , from the scientists of University of Exeter, is that hydrogen sulphide, (present in flatus in small amounts) could be a possible 'healthcare hero' due its positive effect on the mitochondria which is the powerhouse of our cells( see Times of India dated 12/7/14).
Smell is a boundary marker, the MacMohan or Durand or the Radcliffe Brown line in the lion kingdom. Infact, the development of perfumes in many European countries was to do with the urge of the rich to ward of the body odour on account of infrequent bath- and to a large number of Indians, there is this deep rooted notion that the Firangs bathe, defecate and brush their teeth much more infrequently- hence, the need to perpetually envelope themselves with perfumes, deodorants and mouth fresheners.

Aromas, fragrances, scents, oils and unguents have been used for centuries to enhance the experience of seduction and lovemaking - Cleopatra's special blend of rose, cardamom and cinnamon , the use of sandalwood oils in Tantric sexual practices to stimulate the second chakra, and even the scent of cows in the cattle raising Dassanetch of Ethiopia which makes the men wash their hands in cattle urine and smear their bodies with manure even as women rub butter in heir heads, shoulders and breasts! In short, fragrances make us desirable and a host of deodorants, splash colognes and perfumes today are marketed as agents to enchant and ensnare the opposite sex.
The ability of a fragrance to make us feel desired , connect us with memories, help us to escape and show our individuality is phenomenal. All these account for making the perfume industry a huge one - perfumes, flankers, eau de cologne, era de toilette, But with desire being a human weakness, the probability of fraudsters and tricksters to make merry on ignorance and gullibility is huge.Perfume samplers hang around like 'urban cowboys', choose their targets, accost them aggressively, glib talk and exaggeratingly flourish the sampling strip with deft fumigation techniques and you are sold as a sucker shelling a few grands for some fruity, nutty, or shitty bottle of perfume.

So I was not expecting any gift from him at a party thrown by one Manguram Sekhsaria he had got me invited to at the Grand the other day shortly after his return to India. I had reached the party earlier, Slick Back Cut and Straight to Heaven-ed, and settled to my first Caol Ila before piling on a quartet from a clutch of Dented Painteds (DPs) who were discussing about Grasse and its perfumeries .
"You know what is petrichor," I asked and paused for the Greek sounding word to form ripples of curiosity and, more importantly, to allow me in.
" What? Is it some kind of moussaka? " the Naughtily Knotted-choli asked, playing with a tendril of hair around her left ear.
" Far from it," I said and proceeded to explain that it is a word coined from Greek which meant scent of rain on dry earth or the scent of dust after rain, that it was derived from two Greek words: Petros meaning stone and Ichor for the fluid flows in the veins of the gods.
"Wow!" the Deep Neck let out ever so slowly, drawing a circle of mauve lipstick with a how well- informed -well -read -despite- being -a -cop wonder in her kohled eyes.
"Oh I just looooove that smell," the Backless Blouse cooed.
"I too looove that smell," the Netted Blouse DP puckered, " but it hardly rains in Delhi."
"Ooh la la!! I can give anything to have a whiff of that mitt ki sondhi sondhi khushboo," the Engagingly Buxom heaved pneumatically to make her presence felt in more ways than one.
"Anything, my Lobongolata?" a familiar voice floated across.
And we all looked around. There was Bhaiya, his not very insubstantial frame covered in a golden Indo- western jacket and black Jodhpuri, his eyes and moustache smiling in competition, and before we could wish him or the Engagingly Buxom lodge a mock protest of " Call me Lovey" , Bhaiya fished out a tiny bottle from his pocket, and rubbed small amounts of attar on the back of the palms of the DPs.
As expected, he did not rub the ittar on me, and I, too, did not let down his wink and proceeded to sniff, snuggle, palm and nuzzle in soft succession.
"Oh My God, it smells like petrichor," we all gushed in wondrous symphony.
"Yes, but this is not Greek, but from Teen Darwaza area of Old Ahmedabad" Bhaiyya said in a matter - of - fact tone.
" This scent reminds me of my last journey to Jaipur when it rained after lunch at Nimrana Fort ," the Netted Blouse started.
"What do you call this?" I asked him, offering a cigarette,a match box, a Talisker and the Engagingly Buxom .
"Oh, this is called Mitti Attar,'' he announced through a smoke, " you can also call it itr-i-khaki."
" More like Attar -i- Akhiri Hansi," I muttered as I saw Bhaiya Last Laugh his way with the Engagingly Buxom in tow.